GOOGLE ADS LIFE CYCLE FOR DIGITAL MARKETERS [2020 UPDATE]
Understnding Google ads life cycle is pretty important, especially for PPC advertisement. But before we dive right into it let’s begin with some PPC basics. PPC, one-of-the marketing channel in Digital Marketing, where advertisers pay a given amount when a user clicks on the ads displayed online, hence the name “Pay-per-Click” or “Cost-per-Click.” Many do … Read more